INDIA: Shah Rukh Khan’s Pathaan shattered the box office record in Bollywood with its release. The high-octane actioner bagged high praise from critics as well as the masses. Following its big-screen success the film has now arrived on OTT.
The makers earlier unveiled that the film is set to release on Amazon Prime Video.
Prime Video puts SRK and Bhuvan Bam together in Pathaan’s promo clip
Amazon Prime Video uploaded Pathaan’s OTT promotional video on social media. For the movie’s digital release, its makers opted for a unique way of promotion by featuring Shah Rukh Khan along with YouTube star Bhuvan Bam.
The presence of both prominent personalities holds a massive fandom, enough to generate hype for the action featurette’s OTT debut.
In the clip, SRK and Bam are seen puzzled about how to make a decent promotional video for Pathaan’s arrival on Prime Video.
Bhuvan suggests that they should go with, “the mother of all comeback..”, Bam’s line is interrupted by Khan adding, “..king of Bollywood”. The small sketch serves as banter creating curiosity for the film’s digital release.
The streaming giant wrote, “Nothing, just Pathaan sharing some news with you. Watch #PathaanOnPrime, Mar 22 in Hindi, Tamil and Telugu.”
Pathaan arrived on Prime Video on March 22 (today). The Bollywood film is available for streaming in Hindi, Tamil, and Telugu.
The film acted as a magnet, pulling the audience to big screens. It created ripples at the box office with the screen-shattering comeback of SRK after 4 years. Completing the dream run of 50 days in theatres, the Bollywood film collected Rs 541.96 crores in India. Globally, it has achieved the milestone of surpassing the Rs 1000 crore mark.
The Siddharth Anand directorial film also stars Deepika Padukone, John Abraham, Dimple Kapadia, and Ashutosh Rana in the lead roles. The movie has a cameo of Salman Khan as Tiger, setting up YRF’s Spy Universe.
After Pathaan, SRK is expected to appear in a cameo role in Tiger 3, releasing on November 10, 2023. Besides YRF’s Spy Universe, Khan is set to star in Jawan and Dunki.
Also Read: SRK’s ‘Jawan’ Entry Scene Leaked Online: Fans Blown away after Watching Clip